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William Hill Bonus: A Detailed Guide to Claiming Top Offers in 2024

Dave Kuzio
Fact checked by: Jim Knight
Last Updated on 27.05.2024

William Hill has been operating globally since 1994, and the online betting platform was launched in 2000. Besides offering 50+ markets per sports event, this trusted bookmaker is also known for delivering a fantastic William Hill bonus to new users.

William Hill has been offering outstanding bonuses for a very long time. So, our team took a deep dive into the available offers to understand how those perform in comparison to bonuses from other bookmakers. We also figured out the right steps to claim rewards, limits, and conditions. So, read our expert analysis below to claim your reward effortlessly.

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William Hill Sports Bonus
T&Cs apply, 21+
Bonus Type
Min. Deposit

Ongoing William Hill Sports Bonuses

William Hill bet from any device
Bet from any device with William Hill
William Hill live sports betting
William Hill live mobile sports betting

We know from our William Hill review that this bookie has a solid reputation in the betting industry online, and likewise its track record for legendary promotions started 24 years ago.

Bet £10 And Get £30 in the UK

A “Bet £10, Get £30” welcome bonus package is currently available on William Hill for the UK region. To claim William Hill bonuses as a new user, you need to first deposit at least £10 in your betting account through eligible deposit methods. You then need to use that fund (at least £10) to put a stake in any sports market.

Once your first bet settles, you’ll receive your £30 as a free bet. Most interestingly, you won’t receive your free bets in total. Instead, you’ll receive two blocks of bonuses with £15 worth of free bets each. You can either select the sportsbook bonus during the registration process or use the promo code to claim this offer.

Up To $500 Bonus In Canada

Canadian bettors can now also enjoy the exclusive William Hill bonus as new users. You can claim up to $500 in bet insurance as your welcome gift, although you need to make a minimum deposit of at least $10 to unlock this reward.

Your first bet will be insured up to 50% of the stake value or $100, whichever is lower. If you lose the bet, you’ll receive the amount in free bets. After this first bet, you can use the same option to insure your next 12 bets (up to $25 in insurance each).

How Can You Easily Claim the William Hill Bonus?

There is no doubt that William Hill stands among the best betting sites online. You’ll truly experience a hassle-free process while claiming the available William Hill offers. Let’s find out below:

  1. Create an Account
    Create a new account on William Hill using your mobile number and an email ID.
  2. Use the Promo Code
    Click on the “Promo Code” field on the registration form and enter the promo code associated with your desired bonus.”
  3. Verify Your Account
    Submit the KYC document along with a photo ID to verify your account before the first deposit.
  4. Make Your First Deposit
    Deposit at least the minimum required amount in your sports betting account.
  5. Place Your First Sports Bet
    Place a qualified bet in any sports market with odds of 1.50 and above.
  6. Receive Your Reward
    You’ll receive your reward, let it be free bets or bet insurances, once your first bet settles. Use the bonus amount and free bets within the specified time limit of that particular bonus.

Five Useful Tips for the William Hill Bonus

Claiming your reward is indeed relatively straightforward, but sometimes a few additional tips can go a long way to ensure everything is done correctly:

Use Correct Promo Codes

Your promo codes are region-specific. Make sure to see the terms of your actual offer to input the correct one, as these get updated frequently.

Go with Qualified Deposit Methods

This welcome offer is unavailable with the following methods: PayPal, Skrill, Neteller, PaySafe, Entropay, Neosurf, iDeal, Payz, Postpay, and William Hill Plus Cards.

Know the Odds Requirement Applies to All Bets

Sometimes betting offers only place odds requirements on the first qualified bet. In this case, your free bets have the same odds requirement of 1.5.

Don’t Overestimate Your Time Period

Your free bets in both regions expire within 30 days, and compared to many bonus offers that only get a week, that’s a lot more. However when you’re caught up in following matches, that validity period can go by faster than you think.

Don’t Combine Bonuses

As a new user, you are only eligible to claim a single welcome bonus, as you can’t use the welcome bonus with other odds boosts.

FAQs About the William Hill Bonus

🎟️ Do I need a promo code to claim my William Hill bonus?

Yes, you will need specific regional codes for your bonus. To find the most updated one, please see the specific terms and conditions linked to your offer.

⚖️ Is the “Bet £10 Get £30” UK bonus worth it?

Yes, the current welcome offer from William Hill UK is quite good considering you would get 3x the value of your first bet stake in bonus bets.

🌟 Is the “Up to $500 bet insurance” Canada bonus any good?

The bet insurance offer for new Canadian bettors is ideal for bettors looking to enjoy bet insurance till their 13th bet. That means you’ll have an additional safety net between you and any potential losses.

📆 Do welcome bonuses on William Hill expire?

Yes, free bets that you receive through William Hill welcome offers typically have a validity of 30 days.

🔎 Does William Hill offer any deposit match bonus?

True deposit match bonuses are currently unavailable on William Hill, but you can now claim free bets and bet insurance, which function similarly.

Additional Bonuses and Rewards at William Hill

If you are looking for exclusive bonuses from betting sites, William Hill needs to be your go-to place. Besides the grand welcome offers, you can enjoy 5 different odds boosts, including the famous “#YourOdds” boost. You can also win odds boosts through the “Epic Odds” promotion every Wednesday. Additionally, you can take part in the “Star Attack” campaign to win £20 in free bets from every popular football match.

There are several additional offers also available for Canadian bettors. You can take part in the “Scratch Of The Day” (SOTD) event daily to win odds boosts and bet boosts. Moreover, you can also enjoy “Epic Odds,” “Enhanced Odds” and “Smart Acca.”

For those looking for dedicated loyalty or VIP programs, unfortunately there are none for the William Hill sportsbook.

UKEpic BoostsFootball3 Selections with odds of 4.00 (3/1) or above
Smart Acca5 Selections for the accumulator bets
Stat AttackAnswer 5 questions on selected matches
Scratch of The DayAllMust have an active account with positive balance
CanadaEpic BoostFootball3 Selections with 4.00 odds or above
Smart Acca5 selections
Enhanced OddsImproved odds on selected matches
Scratch of The DayAllAn active account with positive wallet balance

William Hill Sports Bonus

Claiming the William Hill Welcome Bonus

William Hill sports betting
William Hill online sports betting
William Hill football betting
Bet on football with William Hill

William Hill offers region-specific and preference-specific welcome bonuses for new users. As a sports bettor from the UK and Canada, you can exclusively select the sports bonus over the casino bonus. On top of that, the minimum deposit required to unlock these William Hill bonuses is just £10 in the UK and $10 in Canada.

While British bettors can enjoy two free bets of £15 each, Canadian bettors can enjoy bet insurance (up to $100 for the first bet and up to $25 for the subsequent 12 bets) as a welcome bonus. These insurances minimize risks while boosting the confidence of new bettors.

The William Hill Reality Test Report

We took a complete test to check how the ongoing William Hill bonus performs in real life, especially when so many new offers are already available. After opening a new account, we deposited £10 through a debit card and then used that total amount to bet on a Premier League football game. After we won that bet, we instantly received two free bets, valued at £15 each.

To check the Canada offer, we also deposited $100 through a VISA-powered card. It may sound a bit over budget to just test a site, but we wanted to unlock the full potential of this bonus. Once we lost our first bet of $100 on an NHL game, we received $50 (50% of the stake value) as free bets within a day. We then checked it with another football bet and received $25 more as free bets.

What We Found While Withdrawing the William Hill Bonus Funds?

After receiving £30 in free bets, we first used the £15 block on a football market. Our team won the bet, and we tried to withdraw the fund while having the other £15 block of free bets in our bonus wallet. Thankfully, we were successful in withdrawing funds through bank transfer, as there is no rollover requirement for this bonus. Although we didn’t have to pay any fees, the bank transfer took almost 5 days.

In our Canada account, we intentionally lost our first bet to check the bet insurance, which we received instantly. However, it is not possible to withdraw the funds directly from the bet insurance. Instead, we put that in an NHL market and won that bet. Once we won the bet, around C$50 was transferred to our wallet, which we tried to withdraw through Payz (as we also wanted to check the international transfer option), as similar to the UK region, there are no rollover requirements before being able to withdraw winnings. We had to pay around 8% in bank charges for that, although we received the funds way faster than PayPal.

Pitfalls and Disadvantages to Consider at William Hill

The first drawback is indeed the unavailability of a few popular deposit methods, such as PayPal and PaySafe, to claim the welcome bonus. However, you can use all the other popular methods, including bank transfers. Getting free bets instead of a cash bonus is another drawback, although it works identically when you use it to place bets.

We have found a few disadvantages to the Canada bonus as well. First of all, you need to lose your first bet to claim the bet insurance. It may sound surprising, but a bet backup is always better than a lost bet. Secondly, you can’t claim the entire $500 worth of bet insurance in a single shot, which is again the standard norm. But on the positive side, you can use that insurance until your 13th bet, which means your first rounds of bets will have some sort of protection. However, if you win any of those first few bets, your insurance won’t rollover to the next ones.

Closing Thoughts on William Hill Offers

William Hill offers £30 in free bets for UK bettors, which we think is far better than the bonus offered for Canadian bettors excluding Ontario. Although William Hill claims to give you up to a $500 bonus as bet insurance, you’ll only receive your free bets if you lose your bet in Canada.

Missing deposit-match bonuses and the complete absence of any promotion that offers funds rather than free bets are the two major drawbacks of William Hill. However, you can still start your sports betting journey on a positive note with free bets, bet boosts, and bet insurance.

Closing Our William Hill Bonus Analysis

For the last three decades, William Hill has been empowering sports bettors with a grand betting platform and even grander rewards to get started. Besides the welcome bonus catered to regional bettors including the UK and Canada, you’ll enjoy several kinds of odds boosts and enhanced accas as well.

Terms and conditions attached to the William Hill bonuses and promotions are equally easy to fulfill, and with our guide you’ll be on your way to quickly claiming your welcome. With our helpful tips at your disposal, feel free to check out your local sportsbook now to find out what offer is there to greet you!

Additional William Hill Bonus FAQs

🔎 How do I claim my William Hill bonus?

To claim the William Hill bonus, be sure that you are a new user at their sportsbook and sign up using the proper regional code linked to your welcome offer.

🏧 Can I cash out the William Hill welcome bonus?

No, it is not possible to withdraw your welcome bonus from William Hill, as you receive free bets to use on sports markets rather than bonus funds.

💳 What are the eligible payment methods to claim the bonus?

Any method other than PayPal, Skrill, Neteller, PaySafe, Entropay, Neosurf, iDeal, Payz, Postpay and William Hill cards are eligible for the ongoing offer.

📈 Does William Hill offer any special boosts?

Yes, William Hill does offer special boosts, such as bet boosts, odds boost and enhanced accas.

🎁 Does William Hill offer any no-deposit bonus?

You need to make an initial deposit of at least £10 in the UK and $10 in Canada to unlock your rewards, as no-deposit bonuses are unavailable on William Hill.

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