Online Betting » Online Betting Site Reviews

Reviewing Online Betting Sites in 2024: Rating All Bookmakers

Dave Kuzio
Fact checked by: Jim Knight
Last Updated on 23.05.2024

If you have ever used Google to look for a particular betting site reviewed, you will know that you will find many reviews for each betting site. While some have the same information, others have entirely different details.

Our goal is to be completely transparent about how we conduct our review process in our article. We want to inform you exactly what steps we take to ensure our information is factual. Read on as we outline in our review below how we work to gain your trust and write frank reviews.

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The Best Betting Sites Reviewed and Compared in 2024

What are Bookmaker Reviews?

When you decide whether to join an online betting site you may not have heard of yet, you should first check that it is legit. Most players do that by searching for betting sites reviewed articles from sites like ours. At a quick glance, most players want to know what promotions are available, any special features, security measures in place, customer support, and payment methods.

It may sound like a lot of work, but that is where our team of writers, bettors, and researchers comes in. We spend hours on any review we write. It is double-checked for complete accuracy before we publish. So, any betting site review from us will provide factual information to help you decide whether it is the right site for you.

Betting Sites Reviewed Criteria

For every review, we follow a set of non-negotiable criteria. We inspect every corner of the website and tick off each element as we go along, so we won’t miss a thing.

Betting Sites Reviewed CriteriaNotes
TrustworthinessAssess the betting platform’s credibility, permits, and history. Highlight any significant security breaches or scandals impacting user confidence.
SecurityEnsuring user data and financial transaction security involves encryption protocols, two-factor authentication, and other security measures. These safeguards protect against unauthorized access and bolster user confidence.
Customer ServiceAssess the customer’s responsiveness, availability, and helpfulness. Consider the range of communication options, responses sent, and overall user content.
Betting Options AvailableThe platform offers a wide variety of betting options, comprehensive sports coverage, diverse bet types, and in-play choices. Unique distinguishing features should be emphasized.
Usability and NavigationAssess the interface, navigation, and user experience. Obse­rve its intuitiveness, mobile friendliness, and accessibility to its features.
Mobile CompatibilityAssess the site’s mobile app or mobile website for responsiveness and functionality. Highlight any optimized features for mobile users.
Bonuses and PromotionsThe website details various bonuses, their terms, and ongoing promotions for users. It also highlights attractive incentives for new and existing users.
Payment OptionsThe site provides a range of deposit and withdrawal methods, with details on processing times and associated fees. It also highlights support for popular payment options.
Customer ComplaintsThe website must address customer complaints and disputes promptly and effectively, demonstrating a dedication to customer contentment.
Bet365 Bet365 Review
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Now that you have seen the factors we consider in any bookmaker at a glance, let’s jump into more detail about each one.


This is our first point of call. If one of the sites you might be considering betting online at was reviewed by us and came up with more negatives than positives, it wouldn’t make it onto our bookmakers list. We will examine who owns the site, which regulatory body licenses it, and whether it has the correct security procedures.

Trust is crucial, as you will provide your personal and banking details when you register and deposit. We dive deep into this one. We don’t just take the word of the site for it. We look at player reviews across multiple sites and test them for ourselves. We will only recommend it if it has credibility and a 100% trust value. Examples of what we inspect are:

  • Sites History
  • Any complaints on their record
  • Ownership and trading history
  • Any false claims
  • Any dodgy terms
  • Any problems with banking and withdrawals


Although security also combines with trustworthiness, this is a vital element that can make or break a website. You risk your privacy without the correct procedures, which are far more technical than trust.

We are looking for data encryption software. Do the betting sites reviewed have what’s required? Secure Socket Layer (SSL) 128-bit encryption software is the industry standard and is also what major financial institutions use. We also want to know if a team is dedicated to a site’s online security or if it is an afterthought.

Do they keep up with the times and update the software regularly? Our team’s technical knowledge lets us know exactly what to look for. We also examine how they handle your money and whether they keep it separate from their funds. We also want to know that they aren’t about to sell off your details to third parties, and if we feel there is a red flag, we will investigate deeper.

Customer Service

Customer service is crucial to a thriving gambling platform. Nothing is worse than needing assistance and being unable to get a hold of anyone. So, to this end, it’s another imperative feature that online betting sites have a quality customer support team.

If we find that the only method to contact them is via email, it will not get a good rating from us in that department. Preferable, and what makes a bookmaker great, is having a 24/7 support service via live chat for instant access, email for less time-critical queries, and a phone number.

We are also looking at the time frame in which they will resolve your queries. The team must be professionally friendly and knowledgeable to handle any question you throw their way.

Betting Options Available

Although all our criteria above are vital to a successful site when we undertake bookmaker reviews, the betting options interest our readers most. We are looking for all the sports covered. Do they only concentrate on the main worldwide sporting events or have a more comprehensive range of betting options?

We have a look at what games get covered within each sport. For example, are just the top leagues available for football, or can you bet on your country’s local teams? The more sports we find, the higher our rating.

Another factor we consider is the variety of the types of bets offered. The more betting options, the better, as it will appeal to a broader range of bettors. The last thing we do is compare the odds to those of other similar bookmakers. We will let you know if we find a bookmaker with more favourable odds.

Usability and Navigation

When you join a new site, you don’t want to spend time trying to find your way around. Our online bookmaker reviews will show how easy it is and if it has seamless navigation. We want to quickly click to where we need to be with a well-laid-out and user-friendly site. We aren’t looking for bells and whistles. It is about the design, usability, and how quickly you can place your bets.

Mobile Compatibility

Gambling has gone from when we could only bet on our computers at home. Nowadays, mobile gambling is the most popular choice for players who like the freedom of betting on the go. Part of our betting sites reviewed process includes trying the site out on either its mobile app, if one is available, or otherwise directly on our mobile browsers.

Has the site seamlessly switched from desktop to mobile? Does the layout look the same and have a responsive and intuitive layout built with industry-standard HTML5 technology?

With the advance of mobile betting, we believe bookmakers should have produced a mobile offering that matches their desktop site. If we think it is not quite there, we will let you know so you can choose more friendly mobile bookmakers.

Bonuses and Promotions

When we inspect a site, we don’t just look at the value of the betting bonuses and offers. There are other essential factors to consider. A welcome bonus is a way to encourage players to join, and it is typically the most lucrative offer. Some bookmakers will give you deposit matches on your first bets; otherwise, they will offer cashback if your first bet is a losing one.

We know that this is most players’ first point of contact, and we get that, but take your time with what appears to be incredible offers. We first need to read the terms and conditions with a fine-tooth comb. It can make or break a bonus offer. The most crucial thing to look for is the wager attached. We all prefer sites that offer 1x wagering. However, some will offer unrealistic terms where you must bet on multiple bets with high wagering to complete.

Payment Options

Players new to online betting prefer to avoid passing over banking details, as it works very differently from brick-and-mortar establishments. With online cyberattacks on the rise, it can be a concern. If the site doesn’t offer secure payment options, we won’t review or list it.

We first look at the variety of payment methods for betting online during our bookmaker reviews. Cryptocurrencies are hugely popular as players love them for their anonymity when gambling. However, many of us still prefer to gamble with fiat payments, so we also look for methods like bank or debit cards, e-wallets, and top-up vouchers.

We check for hidden fees, the minimum and maximum deposit and withdrawal amounts, and the speed at which the payouts get processed, and present all this information in our betting sites reviewed.

Customer Complaints

Another factor we will look at is complaints from players. However, we often encounter unhappy bettors who need help understanding the terms and have had bonus winnings removed. Or we’ve even seen reviews with bettors just unhappy that they lost.

There is a fine line between complaints about real issues and players who didn’t follow the terms. If we find a few negative feedbacks on the same issue, we will inspect and let you know if we feel it is something you should be aware of.

Betting Site Reviewed: Why Should You Trust Us?

You may wonder why you should choose us for your online bookmaker reviews. In other words, what separates us from the hundreds of other review sites? We do things differently and take our betting site review roles up a notch.

Experienced Team

Between our team, we have over 30+ years of iGaming experience. We love the industry, and we know what makes it tick. We’ve combined our experiences and added a touch of journalism to the mix. Our passion for betting has led us to create our site and impart our knowledge.

Сomprehensive Reviews

As we’ve already said, we don’t just paint half a picture. We provide you with any pitfalls or negatives so that you can make an informed decision. We want you to know precisely what you will find and that there are no surprises when you join one of our online bookmaker review sites.

As a group of gambling experts, we are entirely independent and unbiased. We don’t answer to anyone. What we see is what you get in our reviews.


Research is another crucial factor that keeps us one step ahead of our competition. We don’t copy and paste reviews from other websites. We do all the research ourselves, so we know it’s independent and accurate.

Bookmaker Reviews: Pros and Cons

We’ve got a snapshot of the positives versus the negatives when using our betting sites reviewed.

  • Saves you time
  • Can compare bookmakers side by side
  • Up-to-date information
  • Expert Opinions
  • Bookmakers’ sites are constantly subject to change

Wrapping up Betting Sites Reviewed

Bookmaker reviews are the ideal way for you to research a few bookmakers until you find the one that aligns with your betting style. Each bettor has different criteria for what they want from a betting site. While some will want the largest promotions, others want particular sports betting options.

We’ve done hundreds of reviews and can quite quickly spot a lousy betting site from a good one. We will save you time and money. Using our reviews, you can play at only trusted and reputable bookmakers.

Kickstart your betting journey with these top bonuses

Betting Sites Reviewed FAQ

❓ What factors are considered when ranking an online bookie?

Aspects may include the diversity of betting markets, the competitiveness of odds, the quality of customer service, the user-friendliness of the platform, the availability and value of promotions, and the site’s security and reliability.

💸 How do you ensure the reviews are unbiased and accurate?

Gaming expe­rts, following a standardized process, sign up, deposit, bet, and withdraw to review sites impartially and accurately from a user’s viewpoint.

Every sports betting site we assess must register with the local online gambling commission, mandated by the country’s highest law. Our recommendations are exclusively for licensed and regulated sites, ensuring a secure online betting environment.

🔑 What types of bonuses and promotions do these betting sites offer?

The reviewed betting sites provide diverse bonuses and promotions, such as welcome bonuses, free bets, deposit matches, and loyalty programs, which may necessitate a unique promotional code.

👏 Can I bet on my mobile device?

When examining betting sites, it’s apparent that the majority offer mobile apps or mobile-optimized websites.

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