Online Betting » Betting Guide » What Is A Bet Builder And How Do They Work At Online Betting Sites?

What Is A Bet Builder And How Do They Work At Online Betting Sites?

Dave Kuzio
Fact checked by: Jim Knight
Publish Date: 31.01.2024

Gone are the days where you just select a team you fancy to win and bet on them. Nowadays, you can bet on anything you like when it comes to soccer. Aside from normal match result betting, you can delve into the world of handicap betting or even have a go at some accumulators.

If backing on a number of matches over a few days is not your style and you prefer sticking to just one match in particular, then this article will be right up your street. I hope to fully explain the ways you can take advantage of a bet builder and how you can create a successful betting slip.

Before we get started, some people might be confused with how bookmakers word their own Bet Builder market, so here is a brief look at how the main competitors name their market.

Bet Builder Product Names by Bookmaker

Due to the way bet builder technology has developed, different online betting sites have often branded their particular version for marketing purposes. Here’s a look at how they’re currently found at some popular bookmakers.

Bookmaker Bet Builder Name
Bet365 Bet Builder
SkyBet BuildABet
Betfred PickYourPunt
BetVictor Bet Builder
William Hill YourOdds
Unibet Bet Builder
Coral Build Your Bet

What Is A Bet Builder?

Bet Builders are easy to understand. They allow you to create a unique bet with multiple selections on one chosen soccer game. There are a wide range of markets available on a bet builder, you have to pick at least two and up to 10 for the bet builder to take effect. Many brands have extended this functionality to other sports too.

A Bet Builder is intended to give you more flexibility surrounding your bet. Having them centred on one game is a great idea. If you are settling down to watch the big game on TV, then having a bet just tailored to those 90 minutes with multiple selections makes sense. This can be a particularly interesting way to utilise online betting bonuses to increase the potential returns.

What Can You Include In Your Bet Builder?

Below is a list of the most important markets you can include in your Bet Builder, I will go into more detail later.

  • Full Time Result
  • To Score in 90 Mins
  • Player To Be Carded
  • Home Player Shots On Target
  • Away Player Fouls Committed
  • To Score or Assist
  • Both Teams To Score
  • Under/Over Goals
  • Correct Score
  • Each Team Total Corners

How To Create Your Bet Builder

As I have mentioned, Bet Builders are becoming very popular when it comes to betting on soccer. Take a look at this simple step-by-step guide on how to create your own unique Bet Builder.

  1. Once you have decided which soccer game you want to concentrate on, find the correct Bet Builder tab.
  2. You will be presented with a selection of bets in order to create your Bet Builder. Click on the selection you want and remember you have to make at least two selections for the Bet Builder to be valid.
  3. Once you have finished creating your Bet Builder, your selections will appear in your Betslip and you can check what odds you have been given.
  4. Add it to your Betslip. Double check your selections, you can always remove one and add others if needed. Once you have clicked on ‘Add to Betslip’, you will be able to enter your stake. This is usually where you add a free bet bonus if you are using one.
  5. When you are happy with your Bet Builder, enter your stake and place the bet. Enjoy watching the game and ticking off your selections as they occur.

Bet Builder Bonuses & Promos

As with most markets, bookmakers want to entice you in with a mouthwatering offer in order for you to spend your money with them. High street shops have been doing it for years, so it is no different if an online bookmaker does it. Bet Builders are subject to price boosts, insurances and other offers.

Not all bonuses are the same, some bookmakers do not offer you anything as they trust their brand is strong enough to grab your attention without any bells and whistles.

As with preparing your bets, doing your research on what offers are available for Bet Builders is crucial. Just double check you have not missed a Bet Builder offer that gives you a free bet or insurance if one leg lets you down. It is not like they are hidden, but you could have missed them the first time around.

Are Bet Builders Worth It?

From someone who bets quite frequently on soccer, I can honestly say this is a fun way to follow a certain match. If you are settling down to watch two or three games on a Sunday afternoon, then focusing on one match at a time makes sense.

Just like with most bets, the more selections you choose, the better the odds. To make a Bet Builder valid, you need to make at least two selections. In my experience, having six or seven selections is the way to go.

Remember, the more selections you make the higher the risk of loss because you have so many options. To start off with, keep it small and you can build your way up to bigger and better odds. Many new betting sites are using Bet Builder markets as a promotional tool to attract new customers so there can be some added promotions available.

As with any kind of betting market, it is whatever suits you and your betting needs. Some people will love Bet Builders and others will stay away from them.

What Happens If One Selection Loses On Your Bet Builder?

The outcome on this is the same as any normal soccer Acca. If just one of your selections fails to come in, then the whole bet is over.

Research is the key in this one as well. If a player has not had a shot on target in three seasons, I would stay away from backing that market. However, if you are backing Man City and Erling Haaland is playing, it would make sense to back him to have at least one shot on target, although the odds may be very short.

Be clever with your selections. Check the recent form when it comes to bookings, goals and shots on targets – they can be a great ally. Also, backing on cards or corners helps boost your odds. Just do not go for anything silly just to get your odds boosted, more often than not that one selection will be your downfall.

Can You Cash Out On Bet Builder?

The majority of the main bookmakers do offer cash out on this type of market, although it is important to double check before you place your bet if cash out is a deal breaker. However, there are some guidelines when it comes to free bet offers.

If you place a normal Bet Builder with your own money, then cash out will be more than likely available throughout the duration of your bet – as long as your selections are being ticked off throughout the game. As usual, the cash out value will fluctuate as the bet progresses.

However, if you create a Bet Builder with a free bet from a certain bookmaker, then the cash out amount will only come into effect once the free bet amount has been cleared.

For example, if you have a free £5 bet, then you will not be able to cash out until that £5 has been accumulated in the bet. You can never claim back less than what your free bet has offered you. Learn more in our full cash out betting guide.

Final Say On Bet Builders

We all know that betting is about your own preference and what you feel comfortable betting on. Personally, I like a Bet Builder. They are a fun way to liven up even the dullest of soccer matches.

The Bet Builders allow you to mix it up a little with a wide range of markets on offer. Throw in individual players to score, have shots on target or even commit fouls. If you know a player who always gets booked or gives away a few free-kicks every game, take advantage and add that to your Bet Builder. You might end up screaming at the television if he continues to make text book tackles – but at least it’s fun.

I would recommend trying a Bet Builder at least once to see if you like. With the odds being generous on occasion, there is no reason to bet big money in order to get a nice return.

Best Sites Offering Bet Builders

Bet Builder FAQ

✅ How Does a Bet Builder work?

Select your preferred soccer game and add at least two selections from a range of betting markets to create one bet. All the markets will be available once you have clicked on the Bet Builder tab.

❌ What Happens If A Selected Player Does Not Play?

Some people like to place their Bet Builders in advance, so they have made their selections before the team news has been named. So, if you back Raheem Sterling to score or have 2+ shots on target, and he does not get on the field of play, then your initial stake will be refunded. The bet is in play if all your selections can genuinely happen.

🧮 How Many Selections Can I Use On a Bet Builder?

Each bookmaker is different, but the norm is at least two and no more than 10.

💷 Can I Cash Out On a Bet Builder?

Yes you can cash out on a Bet Builder. Be aware that if you are using a free bet offer, cash out will not be available until your bet is worth more than the free bet you have placed.


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